About Official K-Beauty (OKB)
Founded in 2020, Official K-Beauty (OKB) was born from a passion for authentic Korean beauty and a vision to fill a major gap in the Middle Eastern market. While Korean beauty was gaining immense popularity worldwide, there wasn’t a single, trusted destination in the region where customers could find 100% authentic, directly sourced Korean skincare and cosmetics—without the worry of counterfeits or extreme markups.
We started as a wholesale distributor, supplying the region with the best Korean beauty brands at fair, transparent pricing. But as demand grew, we recognized a critical need: K-Beauty lovers wanted a dedicated retailer that focused solely on Korean skincare and cosmetics—not just as an afterthought on generic beauty platforms. That’s when we launched OKB as a retail brand, staying true to our wholesale roots by maintaining fair pricing that everyone deserves.
At OKB, we source directly from Korea, ensuring that every product is authentic, high-quality, and affordably priced—just as Korean beauty was meant to be. Unlike other retailers who inflate prices to maximize profits, we believe in keeping both our products and our pricing authentic.
What We Offer
We bring you the most iconic and trending K-Beauty brands, including COSRX, Beauty of Joseon, Mediheal, Anua, Laneige, Some By Mi, Klairs, Sulwhasoo, Skin1004, and many more. Our direct brand relationships ensure that we’re always among the first to introduce the latest, most viral Korean beauty trends—the ones you love from TikTok and Instagram—right here in the Middle East.
Our Mission
We are committed to being the #1 trusted destination for K-Beauty in the Middle East. Our mission is simple:
✅ Authenticity First – We source directly from brands in Korea, guaranteeing genuine products.
✅ Fair Pricing – No inflated markups, just honest pricing that makes K-Beauty accessible.
✅ Trend-Driven – We bring you the latest viral products so you’re always ahead of the beauty game.
✅ Curated Selection – Only the best of the best brands that deliver real results.
Whether you’re a longtime K-Beauty lover or just starting your glass skin journey, OKB is here to make authentic Korean beauty easily accessible in one trusted destination.
✨ Welcome to Official K-Beauty—where authenticity meets affordability, and K-Beauty dreams come true. ✨
